Development of Branding for the first, and subsequent, Alameda Restaurant Week. We worked closely with the Alameda City Council to develop a logo, print advertising, posters for participating restaurants, digital banners, and various collateral items. Logo is subtly adjusted and enhanced year after year to stay consistent, yet fresh.
As an extension of my work with the City of Alameda we built a fully functional WordPress website for the event. The Official Site includes video backgrounds, profile pages for each restaurant, registration for participating businesses and an instagram feed. We made daily updates to the site as the event unfolded and participants adjusted their menus.